Marketing to Medicare or Medicaid Beneficiaries – What You Can and Cannot Do
Start Date: 2021-03-10
End Date: 2021-03-10
Time: 8:00 am to 11:00 am
If your organization, be it a hospital, physician practice, DME provider, or any other provider offering healthcare services or supplies, engages in marketing its product or services, care must be taken to ensure that the organization does not run afoul of the Anti-Kickback Statute.
This online training will review not only the Statute itself, and the safe harbors, but will also critique the case law, OIG advisory opinions, and OIG compliance guidance to help you understand what you can and cannot do with engaging in healthcare marketing.
After the completion of this training program, you should have a good understanding of what you can and cannot do with regard to marketing activities. The penalties for not conducting a marketing program correctly can be severe, including exclusion, civil monetary penalties and even criminal prosecution.
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Organized by : Complianceonline